8+

Revenue Streams

6

Future IPs Planned

12

Audition Cities

Lucknow, U.P. · CIN Registered · Est. 2026 · Parent company of Adventure Idol

Vision & Mission

Building India's most influential adventure entertainment brand

Our Vision

To become India's most influential adventure entertainment and lifestyle brand — inspiring millions to explore, compete, travel and embrace adventure.

Our Mission

To create world-class adventure-based entertainment and experiential products that blend storytelling, sports, tourism and youth culture into a scalable national and international brand.

Core Values

Innovation Exploration Safety Inclusivity Sustainability Community

The Problem

The gap nobody has filled — until now

₹1L Cr+

Adventure tourism market with zero dominant brand

500M+

OTT subscribers — no premium adventure reality IP exists

₹42K Cr+

Indian OTT economy by 2025 — largely untapped genre

1st

Annual recurring adventure franchise at national scale

Our Solution

One platform. Four business verticals.

Trinity Adventures runs a fully integrated ecosystem — each vertical feeds the others.

01

Adventure Idol India

Flagship IP

Annual OTT reality competition — 12-city auditions, 10,000+ entries, 50 finalists on premium streaming platform. Recurring annual format.

02

Adventure Tourism

Curated domestic & international expeditions — Himalayas, rafting, desert camps, Nepal. Corporate, family & women-only packages.

03

Mini Adventure Parks

Themed urban parks with ziplines, ATV tracks, climbing walls & night adventure zones. Franchise and mall-integration model.

04

Brand & Future IPs

Premium lifestyle brand (apparel, gear, collectibles) plus pipeline of 6 future IPs: Adventure Warrior League, Survival India & more.

Unique Advantages

Why Trinity Adventures wins

First Mover

No premium annual adventure reality IP exists in India. We hold the category.

8+ Revenue Streams

OTT rights + sponsors + tourism + parks + merch + events + licensing + franchises.

Franchise-Ready IP

Regional editions, international adaptations and franchise rights built into the model from Day 1.

500M Audience TAM

Targets India's largest OTT cohort + rapidly growing outdoor fitness culture aged 16–40.

IP Portfolio (7 IPs)

Adventure Idol is IP #1. Six more IPs in pipeline ensure brand relevance for decades.

Safety-Certified

International-grade safety protocols, certified instructors, medical teams — reducing operational risk.

Products & Services

What we bring to market

Entertainment IP

  • Adventure Idol India (flagship OTT show)
  • 12-city auditions · 10,000+ registrations
  • 50 finalists · premium episode series
  • Future IPs: Warrior League, Survival India, Mountain Quest
  • Celebrity & Kids adventure formats

Adventure Tourism

  • Himalayan & desert expeditions
  • River rafting & coastal camps
  • Motorcycle & cycling tours
  • Nepal & SE Asia international packages
  • Corporate leadership retreats
  • Women-only & family adventure holidays

Parks, Brand & B2B

  • Urban mini adventure parks (franchise model)
  • Ziplines, ATV tracks, climbing walls
  • Performance apparel & gear brand
  • Limited-edition show merchandise
  • School & corporate event partnerships
  • Licensing & franchise revenue

Market Opportunity

A multi-billion rupee opportunity

₹42,000 Cr

Indian OTT market — 2025 projection

₹1,00,000 Cr

Adventure tourism addressable market

₹13,000 Cr

Experiential events & lifestyle (2025)

Competitive Positioning

Trinity vs. the competition

We occupy a completely different category — not just a better version of what exists.

Feature / Capability Trinity Adventures Khatron Ke Khiladi MTV Roadies Local Tour Ops
Annual OTT Adventure IP ✔ (celebrity cast only)
Open Nationwide Auditions ✔ (limited format)
Adventure Tourism Vertical
Urban Mini Adventure Parks
Brand Merchandise & Lifestyle Limited
Multi-IP Scalable Franchise
Corporate & B2B Programs Partial

Go-to-Market Strategy

Phased market entry — built to scale fast

Step 01

Brand & Sponsor Foundation

IP registration, adventureidol.com, social build, secure title + 3 associate sponsors.

Step 02

12-City Audition Blitz

Physical + digital auditions — Mumbai, Delhi, Bengaluru, Lucknow + 8 cities. Target 10,000+ entries.

Step 03

Bootcamp + OTT Pitch

100 finalists enter intensive bootcamp. Sizzle reel created. Platform deal pitched simultaneously.

Step 04

Production & Brand Activation

Multi-episode series shoot. Merchandise drop 1. Brand partner activations. Digital content stream launch.

Step 05

Tourism + Parks + Franchise

Post-show momentum drives tourism bookings, adventure park pilot opening & franchise network.

Scale-up Roadmap

From startup to national brand

Phase 1 · Year 1
  • Company setup & IP filing
  • Title sponsorship secured
  • Pilot auditions (4 cities)
  • adventureidol.com launch
  • Social: 100K followers target
Phase 2 · Year 1–2
  • 12-city auditions (10,000+ entries)
  • Adventure bootcamp · 100 finalists
  • OTT platform deal signed
  • Season 1 produced & broadcast
  • Merchandise store live
Phase 3 · Year 2–3
  • Season 2 + regional editions
  • Mini park pilot operational
  • International tourism packages
  • Franchise model launched
Phase 4 · Year 3+
  • International format licensing
  • 3–5 parks running
  • 2nd IP launched (Warrior League)
  • Adventure Academy programs
  • Global OTT distribution

Revenue Model

How Trinity makes money

OTT Licensing30%
Sponsorships25%
Tourism Packages15%
Adventure Parks12%
Merchandise10%
Events & B2B8%

Leadership Team

The founders behind the vision

A

Arjun Dhingra

Director & Co-Founder

Serial entrepreneur with 15+ years in business. Founded and scaled his first venture over 10 years (2007–2017), followed by corporate leadership (2017–2019). Since 2019, actively driving Trinity Adventures as an entrepreneur.

R

Renu Dhingra

Director & Co-Founder

M.A. Economics with a strong analytical and strategic foundation. Heads business strategy and financial governance, ensuring disciplined fund allocation, ROI discipline, and structured thinking for brand and partnership decisions.

Let's Build India's Adventure Future Together

Trinity Adventures Pvt. Ltd. — parent company of Adventure Idol

Address:
1st Floor, 253/22 Nadan Mahal Road,
Yahiyaganj, Lucknow – 226003, U.P., India